Henry O. Pruden, PhD


Hank Pruden is the author of dozens of articles on behavioral finance, trader psychology, and technical analysis. A full-time trader for his own account for two decades, he is currently a Professor of Business Administration and Executive Director of the Institute for Technical Market Analysis at Golden Gate University in San Francisco. He earned his PhD (with honors) in Marketing at the University of Oregon his MBA from the University of California, Berkeley, and his BS from California State University, Chico.  Formerly, he was a professor in the College of Business at the University of Texas at Austin and a visiting professor at Northwestern University’s Graduate School of Management.

Hank is the president of the Technical Securities Analysts Association of San Francisco (TSAASF) and vice president, Americans, for the International Federation of Technical Analysis (IFTA), and previously served as editor of the Market Technicians Association Journal for 11 years. He gives seminars to individuals and business worldwide and in the past decade has been a speaker on every continent but Antarctica. Highlights of his international speaking include serving as IFTA’s educational ambassador to Europe in 2004 and 2005 and circling the globe speaking on the Wyckoff method for Dow Jones Telerate in 1997.

Dr. Pruden received awards for teaching excellence at both the University of Oregon and the University of Texas at Austin, and for research and scholarship at Golden Gate University.  He has been honored for excellence in education by the Market Technicians Association and for Outstanding International Achievements in Behavioral Finance and Technical Analysis Education by P.I. Graduate Studies of Kuala Lumpur, Malaysia.  In 2006, his research was highly commended by the Emerald Literati Network Awards for Excellence.  His book, The Three Skills of Top Trading:  Behavioral Systems Building, Pattern Recognition and Mental State Management was published by John Wiley and Sons, Inc. in 2007.

Hank was the recipient of the 2010 Mike Epstein Award – given in memory of our late colleague to be presented annually to the person who exemplifies Mike's goals:  for long-term sponsorship of technical analysis in academia and in practice.

Hank's article The Wyckoff Method Applied in 2009: A Case Study of the US Stock Market appeared in the 2011 edition of the IFTA Journal.  It is downloadable in PDF format.

Hank's article Take Action Using Wyckoff appeared the October 2010 issue of SFO magazine - a PDF of the article is available by clicking here.

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